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Polymarket also has marketing deals with Major League Baseball (MLB), Major League Soccer (MLS), the NHL and UFC.
While the Polymarket/Yahoo Finance situation is one of the earliest examples of a severed relationship between a prediction market operator and a media entity, that doesn’t mean those “divorces” will permeate the two industries.
There’s widespread belief that old guard media companies are incentivized to feature event contract data on their sites or reference it in select publications as a way of better connecting with younger readers and viewers.
What is Fighter Pit?
Rapper 50 Cent will unveil a casino version of an underground New York street dice game at this year’s G2E, held at the Venetian Expo in Las Vegas from Sept. 29–Oct. 1, 2026.
The Queens-born mogul (real name: Curtis Jackson) has partnered with U.K.-based gaming manufacturer TCSJOHNHUXLEY to develop 50 Cent Headcrack, a licensed casino table game built on the mechanics of Cee-lo.
50 Cent previewed the project on Instagram on Sept. 17, 2026, framing the venture as the long-overdue legitimization of a game that always played by its own rules.
What is Fighter Pit?
An ACMA spokesperson reiterated: “BetStop is an important consumer protection measure, but it only works if wagering companies follow the rules.”
As of January 2027, BetStop will be further promoted as part of a reform package to gambling laws in Australia. Following a statutory review, the government committed to improving system usability and boosting promotional efforts. It is also committed to funding ACMA marketing to support BetStop and recovering operational costs from industry participants.
Additionally, the register will receive AU$28.7 million over four years, with AU$3.2 million ongoing annually beyond that to improve data-matching systems.